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Built to Last: Successful Habits of Visionary Companies

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 Built to Last: Successful Habits of Visionary Companies
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Product ID: 127826
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Find out what makes the truly exceptional companies different from other companies. ""Built to Last" . . . is one of the most eye-opening business studies since "In Search of Excellence."--"USA Today."

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?"

Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, "Built to Last" provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.


Product Details

BUILT TO LAST 3/E

Format: Paperback
Pages: 368
Product Weight: 0.60 lbs
Author: Collins, Jim
Author: Porras, Jerry I.
Publication Date: 2004-06-24
Language: English
Publisher: HARPERCOLLINS
Dewey Decimal Classification: 658
Number of Units in Package: 1

ISBN: 9780060516406